
Tesla’s interior design has set automotive standards for putting big screens into cars, creating the sci-fi experience that we probably thought about as children. Β Other automakers are playing catch up, some of them compensating perhaps a bit too much, trying to cram a ridiculous number of screens and cameras onboard. Take the new Byton Β SUV, a Chinese startup debuting this week at CES 2018. Β The relatively handsome SUV is positively festooned with cameras and enormous display screens. It makes for impressive photos, but we’re concerned it would be a total visual overload while going down the road, and just speaks to the excess that automakers feel they must equip their cars with. Β In fact, Byton isn’t even referring to their SUV as a car at all. Their website calls it “Your next generation smart device.”
With no automotive experience to speak of, Byton definitely feels like one of those companies that might be a total flash in the pan. But with markets finally starting to embrace electric vehicles, it’ll be interesting to see if Chinese companies can create a car that will succeed outside it’s borders. Via Wired:

From the outside, the Byton looks like a pretty normal midsize SUV, except for the lack of door handles and rearview mirrors.

With a projected starting price of $45,000, the Byton SUV is claimed to have over 300 miles of electric range.

In fact, Byton isn’t even referring to their SUV as a car at all. Their website calls it “Your next generation smart device.”
















