We bet it’s been a while since you did a search on ‘ol Lycos or Netscape, huh? Indeed, the early days of the internet were a Wild West, with new and optimistic upstarts hoping to stake their claim on the open plains of web searches.

This time-lapse animated bar chart by Data is Beautiful crawls through 23 years of web history, showcasing the way things changed over time.

Screen Shot 2019-10-29 at 8.27.07 PM


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Ben VanderVeen is the founder and editor of Moss & Fog, one of the web’s longest-running visual culture destinations. Since 2009, he’s been finding and framing the most beautiful, surprising, and thought-provoking work in art, architecture, design, and nature — reaching over 325,000 readers each month. He lives in Portland, Oregon.

1 Comment

  1. This was really interesting! Lots of names I had forgotten about from years ago. Was surprised Amazon wasn’t higher up by the end though, everyone seems to be on Amazon these days!

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