Made to look fast, be fast, and incorporate cutting-edge technology, Lotus doesn’t plan to bring their new Theory 1 into production. Instead, it will serve as a platform that their R&D departments can draw from, and take inspiration from into the future.

The low, sleek, angular sports car claims to “embody the future of intelligent performance vehicles.”

What do they mean by that? Perhaps it’s through features like the wild reverse-butterfly doors, or the cabin, which physically adapts to the driver, using inflatable pods to give feedback and support.

Maybe it’s through their Nvidia Drive computer, which claims to be able to process trillions of operations per second. Their extensive use of lightweight materials, plus next-generation batteries and electric motors give the car a top speed of 320km per hour (nearly 200mph), and a 0–62mph acceleration in less than 2.5 seconds.

Either way, the car is visually impressive, with a 1+2 seating configuration that feels like a fighter jet. Indeed, Lotus’ own marketing materials mention it as a car you wear.

The Lotus Theory 1 is a pure concept, and aims to push the brand forward through technological advances.


The interior of the Theory 1 features a single, centered driver’s seat, with two passenger seats flanking the driver.

“Lotus has developed its own proprietary driver system called LOTUSWEAR™, which is an immersive system that aims to deliver a personalised experience to every occupant in the car, designed to evoke a sense of raw emotion and pure excitement – and further connect them to the road.  

This features an adaptive soft and lightweight robotic textile material, seamlessly enabling the car to communicate with the driver and passengers and offer a more intuitive and comfortable in-car experience. It aims to do this through inflatable pods on the seating and steering wheel that will react in real time to offer more support, grip, and subtle prompts via personalised haptic feedback.”


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Author

Ben VanderVeen is the founder and editor of Moss & Fog, one of the web’s longest-running visual culture destinations. Since 2009, he’s been finding and framing the most beautiful, surprising, and thought-provoking work in art, architecture, design, and nature — reaching over 325,000 readers each month. He lives in Portland, Oregon.

2 Comments

  1. Doug Brock

    Love this auto
    When and where can I buy? Doug

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