Your first year as a founder is a race to build a product, find customers, and secure funding. You tell yourself that cybersecurity is a problem for “later,” or that you’re too small for hackers to notice.

This is the first and most costly mistake. While speed matters in the startup world, overlooking basic security practices can destroy the customer trust you’re working so hard to build.

A person wearing headphones works on multiple screens in a dimly lit room, focusing on coding and cybersecurity tasks.
  1. Assuming You’re “Too Small to Target”

Cybercriminals don’t manually hunt for big names, and instead, they deploy automated scanning tools that search for vulnerable systems regardless of company size. Small businesses experience 43% of all cyberattacks, yet many remain unprotected.

Your startup’s customer database, proprietary code, or intellectual property holds real value. Additionally, you might serve as an entry point to larger partners or clients who trust your security. Hackers exploit the path of least resistance, and startups often provide exactly that.

Close-up of a laptop screen showing code and terminal commands, with a smartphone on a stand in the background.
  1. Using Weak and Reused Passwords

The temptation to create one memorable password for all your cloud services, like email, banking, project management, or code repositories, is understandable but dangerous. When a minor service experiences a breach, criminals immediately attempt that same password across your critical accounts through an attack called credential stuffing.

A single compromised password can cascade into complete system access. Password managers cost little or nothing yet eliminate this vulnerability by generating and storing unique credentials for every service.

A group of people working at desks in an office environment, focused on their computer screens.
  1. Ignoring the “Human Firewall”

Even the best technology can’t stop a founder or employee from clicking a convincing phishing email. CISA reports that phishing remains the most common entry point for cyberattacks on small businesses, with scammers impersonating banks, delivery services, or even your own CEO.

You don’t need expensive training programs, and you can simply establish a culture of healthy scepticism. Encourage team members to verify unexpected requests through alternative channels and question urgent demands for sensitive information.

Two individuals working on computers in an office environment, with one person's screen displaying lines of code.
  1. Working Unprotected on Public Wi-Fi

The “startup hustle” often means working from coffee shops, airports, and co-working spaces. Most public Wi-Fi networks are unencrypted, allowing anyone on the same network to intercept your data transmissions. Client information, login credentials, and proprietary communications become visible to bad actors with basic technical knowledge. A small business VPN encrypts your connection, creating a secure tunnel that protects sensitive data even on untrusted networks. 

A hand reaching for a laptop keyboard, surrounded by a computer mouse and tangled cables, in a modern workspace.
  1. Skipping Software Updates

Update notifications interrupt workflow, so founders postpone them indefinitely. However, these updates patch specific security vulnerabilities that hackers have already discovered and actively exploit. Delayed updates leave known entry points exposed, essentially leaving unlocked doors for criminals to walk through. You should enable automatic updates wherever possible to maintain protection without disrupting productivity.

Cybersecurity is what protects the growth you’ve worked so hard for. Basic practices like strong passwords, team awareness, and encrypted connections form the basis of trustworthy business operations.


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Author

Ben VanderVeen is the founder and editor of Moss & Fog, one of the web’s longest-running visual culture destinations. Since 2009, he’s been finding and framing the most beautiful, surprising, and thought-provoking work in art, architecture, design, and nature — reaching over 325,000 readers each month. He lives in Portland, Oregon.

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