Good grief. As the wave of hard seltzers washes over us, we can either jump on in, or get out of the way.  It seems like everything and anything can be made alcoholic these days, from hard kombucha, hard green tea, and even cans of alcoholic coffee.

The latest of these combines one of the most loved and hated flavors of all time, pumpkin spice.  The maker, Vive, luckily has a sense of humor, knowing that yes, you’re going to roll your eyes. And then try one, and maybe love it.

And while Starbucks may have popularized the pumpkin spice trend with their coffees, it has taken on a whole life of its own, so this latest hard seltzer iteration was only a matter of time. Drink up….

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Author

Ben VanderVeen is the founder and editor of Moss & Fog, one of the web’s longest-running visual culture destinations. Since 2009, he’s been finding and framing the most beautiful, surprising, and thought-provoking work in art, architecture, design, and nature — reaching over 325,000 readers each month. He lives in Portland, Oregon.

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