Rex’s Dino Store recently popped up at the Grand Army Plaza stop of New York’s subway.

The small bodega is entirely staffed by and stocked for dinosaurs, and is chock full of hilarious products, magazines, and flyers for fellow Dinos.

We love the tongue-in-cheek realism of the signage, with offerings like Rocks, Sticks, Nest Goods, and Lotto.

A storefront display featuring a large dinosaur figure behind the counter, with various items and publications visible, including a sign that reads 'Rex's DINO STORE'.

This elaborate public art project was led by Akiva Leffert and Sarah Cassidy, and made possible by the Metropolitan Transit Authority.

A close-up of a large, colorful dinosaur head sculpture peeking over a counter in a subway station, with pamphlets and a toy on the surface.

Visitors will be greeted by Rex himself as they approach the store.

A sign featuring large red text that reads 'INJURED?' above a phone number and the names 'Cellino & Barney' accompanied by cartoon dinosaur and character images.

A range of flyers decorate the space, from lawfirm ads, and personals.

A large, colorful dinosaur sculpture made of paper mache, resembling a T-Rex, standing in a store environment wearing an apron.

Select toiletries and items like Fogaine are available for those dinosaurs losing feathers.

A box of 'Fogaine Extra Strength' feather regrowth treatment next to a toy dinosaur. The box displays an image of a bird with prominent feathers.

Soaps, including Dr. Bronto’s Magic Soaps are available.

A box of Dr. Bronto's Magic Soaps on a table, featuring a vibrant blue label. The soap is described as an 18-in-1 hemp peppermint pure-volcanic soap made from organic oils. In front of the box, there is a small plastic dinosaur figure, resembling a Tyrannosaurus rex, positioned on the table.
A bright red dinosaur toy resembling a stegosaurus is placed next to a box labeled 'MAMMAL FILTERS' in a subway setting.

Alka-Saurus will help those experiencing acid attacks and poison bites.

A humorous display featuring a box of "Alka-Saurus" activated charcoal antacid on a counter, alongside a plastic dinosaur toy. The background shows a subway station with a passenger waiting.

Adult products are available as well, of course.

A toy dinosaur next to a box of dur-rex Ultra Ribbed products, which are described as designed for 'earth shattering experiences' and include 10 one-way valves.
A bulletin board with a flyer advertising flying lessons by Dino Smith, featuring an illustration of a dinosaur with wings. The flyer provides contact information and outlines services for beginners and advanced flyers.

We were happy to see a large selection of Meteoritos next to Trilo Bites.

Colorful snack packaging in a display, featuring 'Trilo-Bites' undersea snacks and 'Meteoritos' tortilla chips in sour cream & onion and nacho cheesier flavors.

You’ll find Jurassic Park Slope Courier next to Lifestyles of the Rich and Amphibious and the Maul Street Journal.

An assortment of magazine and newspaper covers on display in a store, including issues of 'Pangaea Post' and 'Park Slope Courier'. The lower part of the image features a sign that reads 'DINO STORE'.

The puns are alive and well in the shop’s offerings.

A person wearing a large T-Rex head costume and a blue apron, standing in a store with green leaves and various posters in the background.

The extensive selection of Dino newspapers and magazines is especially impressive.

A dinosaur puppet head, resembling a T-Rex, is displayed in a store setting with shelves in the background filled with snacks and magazines. The puppet is wearing a white shirt and blue apron, and there are plants and products visible in the scene.
A dinosaur model wearing a blue apron stands behind a counter displaying various magazines, with vibrant green plants in the background. The model has a large red head resembling a T-Rex.

Check out Rexs.nyc to learn more about the pop-up, which goes extinct in December.

Via The Dieline.


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Author

Ben VanderVeen is the founder and editor of Moss & Fog, one of the web’s longest-running visual culture destinations. Since 2009, he’s been finding and framing the most beautiful, surprising, and thought-provoking work in art, architecture, design, and nature — reaching over 325,000 readers each month. He lives in Portland, Oregon.

2 Comments

  1. Allison Coullietteburk

    Really cool. it interesting what some people come up with. I like it alot.

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